转化:在一条指定的业务流程中,各个步骤的完成人数及相对上一个步骤的百分比。
1.需求分析:
2.模型设计:
定义好业务流程中的页面标识,下例中的步骤为:
- Step1、 /item%
- Step2、 /category
- Step3、 /order
- Step4、 /index
3.开发实现:
分步骤开发:
1、查询每一个步骤的总访问人数
create table route_numbs as select 'step1' as step,count(distinct remote_addr) as numbs from ods_click_pageviews where request like '/item%' union select 'step2' as step,count(distinct remote_addr) as numbs from ods_click_pageviews where request like '/category%' union select 'step3' as step,count(distinct remote_addr) as numbs from ods_click_pageviews where request like '/order%' union select 'step4' as step,count(distinct remote_addr) as numbs from ods_click_pageviews where request like '/index%';
2、查询每一步骤相对于路径起点人数的比例
思路:利用join
select rn.step as rnstep,rn.numbs as rnnumbs,rr.step as rrstep,rr.numbs as rrnumbs from route_num rn inner join route_num rr
select tmp.rnstep,tmp.rnnumbs/tmp.rrnumbs as ratio from ( select rn.step as rnstep,rn.numbs as rnnumbs,rr.step as rrstep,rr.numbs as rrnumbs from route_num rn inner join route_num rr) tmp where tmp.rrstep='step1';
3、查询每一步骤相对于上一步骤的漏出率
select tmp.rrstep as rrstep,tmp.rrnumbs/tmp.rnnumbs as ration from ( select rn.step as rnstep,rn.numbs as rnnumbs,rr.step as rrstep,rr.numbs as rrnumbs from route_num rn inner join route_num rr) tmp where cast(substr(tmp.rnstep,5,1) as int)=cast(substr(tmp.rrstep,5,1) as int)-1
4、汇总以上两种指标
select abs.step,abs.numbs,abs.ratio as abs_ratio,rel.ratio as rel_ratio from ( select tmp.rnstep as step,tmp.rnnumbs as numbs,tmp.rnnumbs/tmp.rrnumbs as ratio from ( select rn.step as rnstep,rn.numbs as rnnumbs,rr.step as rrstep,rr.numbs as rrnumbs from route_num rn inner join route_num rr) tmp where tmp.rrstep='step1' ) abs left outer join ( select tmp.rrstep as step,tmp.rrnumbs/tmp.rnnumbs as ratio from ( select rn.step as rnstep,rn.numbs as rnnumbs,rr.step as rrstep,rr.numbs as rrnumbs from route_num rn inner join route_num rr) tmp where cast(substr(tmp.rnstep,5,1) as int)=cast(substr(tmp.rrstep,5,1) as int)-1 ) rel on abs.step=rel.step