元宇宙火了(元宇宙链游系统开发)2021年传媒科技领域最火爆的概念是什么？那定是元宇宙。各行各业围绕元宇宙的探讨和探索持续不断。近日发布的《传媒蓝皮书：中国传媒产业发展报告（2022）》中指出，虽然各个领域和行业都试图抓住元宇宙这一新的机遇，但整个市场还存在相当大的泡沫。
According to the blue book, metauniverse itself is not a technology, but a new virtual digital ecosystem integrating Internet, big data, cloud computing, artificial intelligence, blockchain, vr/ar, Internet of things and other technologies. The meta universe is not an existence "parallel" to the real world, but a "hybrid reality" that transcends and integrates with the real world.
目前来看，具有元宇宙领域入场及布局赛道实力的机构，依然是具有技术和人才资本的互联网巨头。其它大多数企业则是基于新风口市场的占位心态，通过既有的产品、技术、内容在赛场周边“热身”准备，利用VR/AR等技术对现有业务领域进行升级。
The blue book further analyzed and pointed out that Chinese Internet giants and capital, including Alibaba, Tencent, ByteDance, Baidu, Netease, etc., have entered the meta universe field. Although the trading prospects of related products in China are not clear, the major Internet companies have not slowed down in technology research and development.
同时，市场尚在培育期，绝大部分受众对元宇宙的理解还处于初期阶段。相关技术基础建设还不足以支撑元宇宙大厦的建立，部分打着元宇宙旗号的企业，其实并不具备元宇宙技术积累。元宇宙数字经济的活跃还有赖于支持货币和确权等层面问题的解决，新的商业模式有待进一步开发。
In addition, the development trajectory of domestic Internet platforms is different from that of some foreign technology enterprises. In the early stage of basic technology research and architecture, they are often unwilling to invest too much time and resources, but quickly obtain commercial benefits through marketing and other means.
蓝皮书强调，在元宇宙生态里，最根本的是各种技术架构，以互联网巨头为代表的平台仍需继续投入研发力量以支持核心技术的发展，从而争取在元宇宙生态中的主导权。
