iAd is the mobile advertising platform for Apple devices, including the iPod Touch, iPad, and iPhone. The platform allows third party developers to embed advertisements into the applications they produce. These advertisements can be clicked and direct the user to a full-sized version of the ad that has different levels of interaction. The platform is hosted and sold by Apple exclusively for its devices. There are two versions that cater to different types of advertisers.

Any developer or advertiser can use iAd to incorporate advertisements into their applications. The platform comes in two forms: iAd for Brands and iAd for Developers. The Brands version allows advertising to target select demographics, application preferences, location, the type of device, the network used, or genre interests. The Developers version allows developers to advertise other applications they have created for Apple devices. Both allow full page interactive ads for users to review.

Advertisements appear within games or other applications during use of the application. When the user touches the banner advertisement, a full-size banner appears giving more information about the ad. The banners can be programed to be fully interactive if desired. If users are interested in downloading the advertised item, they can click to be redirected to the App Store. The user can close the ad if they desire and return to the original application.

Advertising on iAd requires purchasing advertising space through Apple. After ad space is purchased, advertisers and developers can create advertisements for applications or work with an Apple professional to design ads for the company. Developers can sell advertising on their apps through Apple and share profits made from purchases. Advertisers who do not develop applications do not share profits with Apple and only earn funds if users make purchases based on the ads seen.

Developers and advertisers have access to iAd Producer and iAd Creative Toolkit. iAd Producer offers automatic management of HTML5, CSS3, and JavaScript editing and debugging. iAd Creative Toolkit offers pre-designed codes or the ability to build advertisements from scratch. After ads have been created, advertisers must submit them for certification before the ad can be published on the iAd network.

iAd的是移动广告平台的苹果设备，包括iPod的触摸，iPad和iPhone。该平台允许第三方开发者把广告插入到他们生产的应用。这些广告可以点击并引导用户到一个全尺寸的版本，有不同程度的相互作用的广告。该平台主办，由苹果独家销售其设备。有迹象表明，迎合不同类型的广告主的两个版本。

任何开发者或广告客户可以使用iAd的纳入广告到他们的应用。该平台有两种形式：iAd的品牌和iAd的的开发人员。在品牌版本允许广告目标选择人口统计，应用优选项，位置，设备的类型，所使用的网络，或流派的利益。开发商版本允许开发人员宣传他们为苹果设备已经创建的其他应用程序。两者都允许用户回顾整页广告的互动。

使用应用程序的过程中在游戏或其他应用程序的广告出现。当用户触摸的横幅广告，一个全尺寸的横幅出现，提供有关广告的更多信息。横幅可以进行编程如果需要的话是完全互动。如果用户有兴趣下载标榜的项目，他们可以点击被重定向到App Store。用户可以关闭广告，如果他们的愿望，并返回到原来的应用程序。

广告上的iAd需要通过苹果购买广告空间。之后的广告空间购买，广告商和开发人员可以创建广告为应用程序或与苹果专业合作设计的广告公司。开发人员可以通过苹果自己的应用程序和作出购买利润份额出售广告。广告谁不开发应用程序不共享与苹果的利润和收入只有当资金使用户根据看到的广告购买。

开发商和广告商有机会获得iAd的生产者和iAd的创意工具包。iAd的生产者提供HTML5，CSS3和JavaScript编辑和调试的自动管理。iAd的创意工具包提供了预先设计的代码或从头开始构建广告的能力。已创建广告后，广告商必须提交他们的认证前的广告可以在iAd网络上公布。